22 January 2025
What’s a good user retention rate? 2025 global product benchmarks
Finance

What’s a good user retention rate? 2025 global product benchmarks

We’ve all interacted with a product that didn’t live up to its promises. From mis-set expectations to poorly placed paywalls, users leave products for many reasons. And because user retention varies between industry, region, and company size, it’s hard to know if your product is keeping an adequate amount of users—or if you’re losing more […]

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How to grow your product in 2025
Finance

How to grow your product in 2025

Just because you built something great doesn’t mean users will come. So you built the perfect product. You did the research. You validated it with users. You spent months in discovery. It solves a major challenge. And of course, it’s perfectly designed. But six months later, your perfect product is being ignored. No one knows […]

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A year of innovation at Pendo: 2024 by the numbers
Finance

A year of innovation at Pendo: 2024 by the numbers

This year, we infused advanced AI capabilities into every part of our platform—with much more to come in 2025. This year, we’ve been busy. We served 13,000 businesses across 161 countries. 50,000 active users logged into Pendo every month. We collected 560 billion events per month from 820 million end-users, for a total of 22.5 […]

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3 ways to improve your employees’ Salesforce experience
Finance

3 ways to improve your employees’ Salesforce experience

Sellers can get lost in complex Salesforce implementations. Use these strategies to make sure that doesn’t happen to yours. In the past, work was like an orderly assembly line. People identified where things got stuck, then stopped the line to fix the problem. Today, most work happens inside software (and a lot of it).  Companies […]

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How Pendo put Zelta to work: Lessons in AI and customer feedback
Finance

How Pendo put Zelta to work: Lessons in AI and customer feedback

When Pendo acquired Zelta, the excitement was immediate. Zelta customers, like KOVRR, were using AI-powered customer intelligence to save hours each week and boost their NPS scores. But all good things take a plan, and Pendo’s own team needed to figure out how we could start using the power of Zelta to achieve these same […]

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Why internal product managers are your company’s unsung heroes
Finance

Why internal product managers are your company’s unsung heroes

Optimizing internal workflows with a product mindset drives enormous value for businesses. Andrei Zimin is a Senior Product Manager for Observability (internal) at Asana with over 8 years of Big Tech and Startup experience in the Silicon Valley. Every day, product managers (PMs) help their businesses build better tools, cultivate happier users, and drive serious […]

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4 better business outcomes powered by Pendo
Finance

4 better business outcomes powered by Pendo

Want to cut costs, grow revenue, streamline ops, and increase loyalty? We’ve got you covered. Higher revenues. Lower costs. More retention. Less churn. Every business wants to drive better outcomes, but how best to get there? In today’s digital-first world, the answer increasingly comes down to your product. Yes, it should be the vehicle for […]

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