No matter how seamless your user experience (UX) is or how valuable your product’s features are, support teams still find themselves inundated with support calls and tickets. While in some cases this might be due to an actual product bug or outage, in most cases, they’re due to lack of education or context around the […]
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This blog is based on Thomson Reuters’ Pendomonium session, Measuring the impact of your awesome analytics work. “How do you measure and show the value of product analytics?” This was the question that captured the attention of many at Pendomonium 2023, including Thomson Reuters’ senior director of product analytics, Drew Harden. Nobody reached a solid […]
We’ve all interacted with a product that didn’t live up to its promises. From mis-set expectations to poorly placed paywalls, users leave products for many reasons. And because user retention varies between industry, region, and company size, it’s hard to know if your product is keeping an adequate amount of users—or if you’re losing more […]
At some point, we’ve all had no replay tool (or thought the same). We’ve all heard the famous saying “A picture’s worth a thousand words.” But what about a video? Product teams are always on the hunt for ways to truly understand their users—and then build the best products for them. And one key tool […]
Just because you built something great doesn’t mean users will come. So you built the perfect product. You did the research. You validated it with users. You spent months in discovery. It solves a major challenge. And of course, it’s perfectly designed. But six months later, your perfect product is being ignored. No one knows […]